Customers trust you with $150k. Your website looks like a $150 template.
A kitchen remodel is the biggest check most families ever write to a stranger. They will read every page of your website looking for reasons to trust you — or reasons to keep looking. We build contractor sites that put your projects, process, and people forward, so the trust is settled before the first walkthrough.
Everyone has a contractor horror story, which means every potential client is screening you against one. The screen happens on your website, at night, before you ever know they exist. Photos of finished projects, a clear process, real names and faces, license and insurance — that's the checklist in their head.
Most contractor websites fail it instantly: a dated template, stock photos of hard hats, no portfolio, no process, no people. The remodeler who shows twenty real local projects and explains exactly how a job runs gets the consultation — usually at a better margin, because trust collapses price sensitivity.
The four ways contractor websites lose money
We've audited hundreds of contracting company sites. The same problems show up over and over — and every one of them costs you a customer who was ready to pay.
Stock photos instead of your portfolio
Customers can spot a stock hard-hat photo from across the room. Every project you've finished is proof; a site without a portfolio reads like a contractor without one.
No process page
Clients fear chaos: surprise costs, vanished crews, month-four silence. A site that doesn't explain how a project actually runs leaves the horror story as the default assumption.
No people
They're inviting your crew into their home for three months. Sites with no names and no faces feel like the vanish-with-the-deposit story they've all heard.
One vague 'Services' page
Kitchens, baths, additions, whole-home — each is a different search with a different customer. One page for everything ranks for nothing.
The vibe we'd build for a contracting company
Homeowners hire GCs they believe will still answer the phone in month three. Blueprint blue, framing-lumber warmth, and a process you can see — the vibe is accountability.
Built for how a contracting company actually wins work
Remodeling clients buy certainty. Every section we build answers one of the fears that kills contracts.
Project portfolio, properly built
Each project gets a page: photos, scope, timeline, neighborhood. Your best sales asset and your best SEO asset, finally combined.
How-a-project-runs page
Your process from estimate to punch list, in plain English. The single highest-converting page on a contractor's site.
Faces and credentials
You, your crew leads, license, insurance, associations. Trust is built by people, not logos.
A page per project type
Kitchens, bathrooms, additions, ADUs — each ranks on its own and speaks to its own customer.
Financing and budget honesty
Ballpark ranges and financing options stated plainly. The customers who ghost are the ones afraid to ask.
Consultation funnel
A consultation request form that qualifies the lead — project type, timeline, budget band — so you stop driving to tire-kicker estimates.
Old site gone, new site live, in 7 days.
Audit & quote
60-minute call. We tell you exactly what's broken and lock a fixed price before you hang up.
Design + copy + SEO
You watch the real site take shape in the browser. We write the copy and wire the schema.
You review, we polish
One round of revisions, applied the same day. No tickets. No project-manager relay.
Launch — you keep the keys
Your domain, your hosting, your code. No platform lock-in, no retainer, no hostage situation.
General Contractors & Remodelers websites, built market by market
Everything happens over a call and a shared screen — no office visit, no markup for geography. These are the markets we focus on:
Before you call
Will sharing my process and pricing help competitors undercut me?
Your competitors already know your pricing — your customers don't, and they're the ones deciding whether to call. Process and budget transparency filters out mismatched leads and pre-sells the rest. Contractors who publish honest ranges report better-qualified consultations, not lost bids.
I have years of project photos, totally unorganized. Can you deal with that?
That's the normal starting condition. Send us the dump — phone photos, old Facebook albums, whatever exists. We curate, edit, and organize them into project pages. Disorganized real photos beat polished stock photography every single time.
How do you handle the fact that I'm booked months out?
Being booked is a selling point — we say it. A 'currently booking for [season]' line creates urgency and filters for serious clients who plan ahead. The site builds your pipeline for next quarter, which is exactly when today's backlog runs dry.
What does it cost, exactly?
Three fixed packages: $1,500 for a 5-page rebuild in 7 days, $5,000 for up to 20 pages with a blog and integrations in 14 days, and $15,000+ for 100+ page builds. The quote we send before you sign is the number on the final invoice — no scope-creep charges, ever.
Ready to bulldoze your contracting company's website?
Tell us your domain. We'll send a brutal audit of what's broken, with a fixed quote to fix it. No sales call required.