You build the best-looking house on the block. Your website is the ugliest thing you own.
Siding is a curb-appeal purchase with a five-figure price, shopped with the eyes for weeks before anyone calls. The homeowner is screenshotting colors, comparing James Hardie against vinyl, and driving past finished houses — and the contractor whose site shows the transformation, brand by brand and color by color, gets the visit. We rebuild siding sites around what the buyer is actually doing: picturing their own house new, and checking whether you carry the brand they've already researched.
Siding is a curb-appeal purchase with a five-figure price tag, and the buyer shops with their eyes for weeks before they call anyone. They drive the neighborhood looking at other houses, screenshot colors, and argue about trim — and the contractor whose website lets them see the transformation, house style by house style and color by color, wins the visit. It's also a brand-led trade now: homeowners arrive having researched James Hardie versus vinyl versus LP SmartSide, and the price gap is real — a vinyl wrap might run $12,000 to $20,000 while fiber cement lands $22,000 to $45,000. A site that names the brands and explains that gap honestly gets the appointment from a buyer who already trusts it.
The other thing about siding: every job is a billboard the whole street watches for a week. Tear-off, house wrap, new board going up — the neighbors see all of it, and good siding companies get follow-on jobs from every visible one. But the yard sign only starts the conversation; the neighbor still looks the company up before calling, and lands on the website. If the site shows the exact kind of transformation they just watched — befores and afters with the color and product named, their own suburb on a page — the referral converts. Add the storm-damage lane, where hail and wind claims pay for full re-sides through insurance, and the site has three distinct buyers to close.
The four ways siding websites lose money
We've audited hundreds of siding contractor sites. The same problems show up over and over — and every one of them costs you a customer who was ready to pay.
Befores and afters missing from the most visual trade going
A re-side changes the entire street-facing identity of a house, photographed from the sidewalk in one frame. A siding site with no same-angle befores and afters is selling curb appeal with no curb and no appeal.
Brands never named
The buyer has been researching James Hardie for three weeks and your site says 'quality siding products.' The brand-decided shopper can't tell you carry what they want, so they book the competitor whose homepage says it plainly — certified installer badge and all.
The vinyl-versus-fiber-cement question dodged
It's the first fork in every siding decision and it's a $10,000–$25,000 gap. A site that won't explain the difference — cost, durability, look, maintenance — in plain English sends the customer to whoever will, and that education is where trust gets built.
No storm and insurance lane
After a hail or wind event, a wave of fully insurer-funded re-sides hits the market at once, and the homeowners are searching 'siding storm damage' that week. A site with no storm page misses the single most concentrated burst of work the trade gets.
The vibe we'd build for a siding contractor
Siding is bought with the eyes from the sidewalk, so the site is built like the street view: full-bleed house transformations, the color and product named on every one. The vibe: board-and-batten blue-gray, crisp trim white, golden-hour curb appeal — the best-looking house on the block, repeated until the visitor wants theirs next.
Built for how a siding contractor actually wins work
A siding website wins by helping the homeowner see their own house new and confirming you carry the brand they already trust. Everything we build serves that.
Before/after galleries by home style and color
Same-angle transformations organized by house type, with the product line and color named on every photo. It's how the buyer finds a house like theirs in a color they've been screenshotting — the closest thing to seeing their own re-side before signing.
Brand pages with certifications
A page per manufacturer — James Hardie, LP SmartSide, your vinyl lines — with the honest case for each and your installer certifications shown. The brand-decided researcher lands exactly where they meant to and stops researching.
An honest materials comparison
Vinyl versus fiber cement versus engineered wood: cost ranges, lifespan, maintenance, and looks, laid out plainly. It answers the first question every siding buyer has, ranks for the comparison searches, and positions you as the educator instead of the pitch.
Financing math up front
A whole-home re-side is a monthly-payment decision for most families. 'New siding from $210/mo' in the hero and on every product page keeps the buyer who could afford it from self-rejecting at the project total.
A storm-damage and insurance page
What hail and wind damage looks like on siding, how the claim process works, and how you work with adjusters — built to rank the week a storm hits, when a season's worth of work goes to whoever shows up in that search.
Suburb pages with local jobs
A page per community with re-sides photographed in that neighborhood. The neighbor who watched your crew all week converts here — proof that the company they saw working is the company that did the house they admired.
Old site gone, new site live, in 7 days.
Audit & quote
60-minute call. We tell you exactly what's broken and lock a fixed price before you hang up.
Design + copy + SEO
You watch the real site take shape in the browser. We write the copy and wire the schema.
You review, we polish
One round of revisions, applied the same day. No tickets. No project-manager relay.
Launch — you keep the keys
Your domain, your hosting, your code. No platform lock-in, no retainer, no hostage situation.
Siding Contractors websites, built market by market
Everything happens over a call and a shared screen — no office visit, no markup for geography. These are the markets we focus on:
Before you call
Most of our work comes from yard signs and neighbors. Why invest in the website?
Because the sign doesn't close the job — it starts a search. The neighbor who watched your crew re-side the house on the corner still looks you up before calling, and what they find decides whether the referral survives. A site showing that exact street's job, with the color and product named, converts the warmest lead you'll ever get. A dated site makes them wonder if the company they watched is the company they'd hire.
Should we publish siding prices when every house is a different size?
Ranges, absolutely. 'Vinyl re-sides typically run $12,000–$20,000 here; fiber cement lands $22,000–$45,000' is the honest fork every buyer is trying to price anyway, and the contractor who says it plainly becomes the baseline the others get measured against. You're not quoting their house — you're telling them which conversation they're in, which is exactly what qualifies the appointment.
We're a certified James Hardie installer. How much should the site lean on that?
Heavily. Hardie has spent years marketing directly to your customers, and a meaningful share of siding shoppers arrive brand-first. A dedicated Hardie page — the certification explained, the color lines shown, local Hardie jobs photographed — captures the buyer who typed the brand name into the search bar. That's a customer who's already sold on the product and is only choosing the installer; the page's whole job is making that choice easy.
What does it cost, exactly?
Three fixed packages: $1,500 for a 5-page rebuild with full SEO in 7 days, $3,800 for up to 20 pages with a blog, lead forms and integrations in 14 days, and $8,000 for 100+ page builds with a custom hero video, calculators and lead funnels. The quote we send before you sign is the number on the final invoice — no scope-creep charges, ever.
Ready to bulldoze your siding contractor's website?
Tell us your domain. We'll send a brutal audit of what's broken, with a fixed quote to fix it. No sales call required.
Got it. Your teardown is on its way to — we reply within 24 hours.